Content Marketing

Cx and Omni-digital Marketing: Interview with Jason (IDC/IDG)

A few weeks ago I had a long, informal conversation with Jason Gorud (Group VP - IDC/DG Global Solutions) on marketing in time of evolving normal (not so ‘new’ anymore). The first part we talked about Customer Experience, 'Omnidigital’ marketing environment today, and marketing data sources.  Few highlights from Part 1:...

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